AMAZON RAISES HARDWARE PRICES 60% DUE TO MEMORY SHORTAGE

The global memory shortage continues to disrupt the hardware market, and Amazon has become the latest major retailer to raise prices significantly. The 60 percent increase affects various hardware products sold through Amazon's platform, reflecting the constrained supply of memory chips used in devices ranging from computers to storage solutions. Memory chip manufacturers have struggled to meet demand as semiconductor production remains limited. This shortage has created a ripple effect across the industry, forcing hardware makers and retailers to absorb higher procurement costs. Amazon's price hike comes as other tech companies face similar pressures. The shortage, which began in 2020, has persisted longer than many in the industry anticipated. No timeline has been announced for when memory availability and pricing might normalize, leaving consumers facing sustained higher costs for hardware purchases in the near term.