D'ADDARIO ADMITS AI MUSIC IN PROMO VIDEO

D'Addario finally confirmed the use of Suno AI following sustained backlash and mounting evidence. For nearly two weeks, the company offered alternative explanations for the synthetic-sounding audio, citing low-quality exports, audio plugin interference like Autotune, and AI-assisted mastering from LANDR. The admission marks a significant moment in ongoing debates about AI's role in creative industries. Musicians and industry observers had flagged the suspicious audio quality in the promotional material, leading to public criticism. D'Addario's initial reluctance to disclose AI use underscores tensions between companies exploring the technology and creators concerned about authenticity and fair attribution. The incident highlights growing scrutiny around AI deployment in marketing and creative content.