DYSON'S $499 AI TOOTHBRUSH SCANS YOUR TEETH IN REAL TIME

The CameraJet represents Dyson's expansion into personal health tech. The toothbrush's built-in camera scans teeth and gums with macro-level precision, feeding data to an AI model trained on approximately 470,000 images. The system analyzes brushing patterns and plaque removal in real time, offering users immediate guidance through a connected app. Dyson positions the device as a tool to improve oral hygiene by identifying problem areas and adjusting technique. At $499, the CameraJet sits at the premium end of the electric toothbrush market, where competitors typically charge $150-$300. The price reflects its computational capabilities and camera hardware. The launch follows Dyson's diversification beyond vacuums and air purifiers. The company has previously ventured into hair care and air quality monitoring, leveraging its engineering expertise across consumer categories.