Investor Lachy Groom is set to back Indian house-help startup Pronto in a funding round valuing the company at $200 million, according to sources familiar with the deal.
The investment would double Pronto's valuation in weeks, marking a significant jump for the domestic staffing platform.
Groom, known for backing early-stage startups, joins existing investors in the round. The exact funding amount has not been disclosed.
Pronto operates in the Indian home services market, connecting households with vetted domestic help. The sector has seen increased investment as digital platforms reshape traditional labor markets in India.
The company's rapid valuation growth reflects investor appetite for logistics and services platforms in South Asia. Recent weeks have brought heightened startup funding activity in India across multiple sectors.
If finalized, the round would position Pronto among well-capitalized players in the competitive home services space. The startup has not publicly commented on the funding announcement.
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