Meta's AI agent Muse has accumulated more downloads and daily active users in its early mobile phase than ChatGPT achieved during the same timeframe, according to app analytics firm Appfigures.
Meta's newly launched AI agent Muse is demonstrating stronger early momentum than OpenAI's ChatGPT experienced when it first launched on mobile devices. Data from Appfigures reveals that Muse has surpassed ChatGPT's early adoption metrics in both the U.S. and Canadian markets.
The comparison measures performance across two key metrics: total downloads and daily active users during equivalent launch windows for each platform's mobile debut. Muse's stronger numbers suggest growing user appetite for Meta's approach to AI assistants, particularly in North America.
This performance snapshot comes as both companies continue competing for dominance in the consumer AI space. ChatGPT's initial mobile launch generated significant buzz and user acquisition, but Muse appears to be capitalizing on increased market awareness of AI tools and potentially benefiting from Meta's existing user base across its platforms.
The results provide early validation for Meta's AI strategy, which has included integrating assistant capabilities across its apps and developing standalone AI products. Muse represents the company's dedicated push into conversational AI interfaces.
Appfigures' analysis provides one of the earliest quantifiable comparisons between the two platforms' mobile performance. The data covers specific geographic markets and timeframes, offering a bounded snapshot rather than a comprehensive market assessment.
Both platforms continue evolving their mobile offerings with new features and capabilities. The competitive landscape for consumer AI remains dynamic, with user preferences and adoption patterns still forming across different demographics and use cases.
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