PHILIPS HUE ADDS AI-POWERED AUTOMATION TO APP

The new Custom AI Behaviors feature leverages natural language processing to interpret user requests and build automations accordingly. Rather than limiting users to preset options like color changes or scene creation, the system can now execute multi-step sequences based on spoken or written instructions. Users can articulate specific lighting scenarios—such as "dim the lights gradually when I start watching a movie" or "brighten the kitchen lights when I wake up"—and the AI translates these commands into executable automations. The update represents Philips Hue's latest push to simplify smart home control through conversational interfaces. The feature was unveiled at IFA alongside additional software updates, though specifics on other improvements remain limited. Custom AI Behaviors is expected to roll out to users through app updates in the coming weeks.